While those “For Sale By Owner” signs might look appealing at Home Depot, selling a home is something that should be left to the experts. We know what you’re thinking: of course we would say that; we’re professionals. However, did you know that more than 90% of sellers have a listing agent? If you’re the lone duck not using a professional, how do you plan to get ahead of the curve and ahead of the competition? If that’s not enough to convince you, here are a few other reasons you should hire a realtor to help you sell your home.
Research shows sellers with agents make more money even after the commission is paid. Standard commission is, on average, 6% of the sale price. The seller is the party that pays the commission, but that overall percentage is ultimately split by both the listing agent and the buyer’s agent. While it might seem like you’re losing 6% by paying an agent, the reality is, you should actually think about all that you gain from hiring an agent, especially when it comes to multiple offers and negotiations. A great realtor knows how to negotiate both terms and prices, ensuring you are getting the best deal for your home. Plus, an awesome agent knows exactly how to price your home from the get go, so you are hitting the sweet spot for selling quickly and making top dollar.
Real estate agents have a lot of resources. Whether you’re seeing their faces on billboards, neighborhood comps on postcards, paid advertising in magazines, or home tours on the web, realtors put a lot of time, effort, energy, and money into marketing. They know just how important it is to market themselves and your home. The best part? You’ll be able to take advantage of their resources to make sure your home gets all of the attention it deserves. Whether they’re blasting your professionally photographed home in their digital newsletter or placing a professional and aesthetically pleasing “for sale” sign in your front yard, you can rest assured your agent is marketing your home for you.
Agents have access. Realtors have access to all sorts of things that the average person cannot access. Data like MLS and comparables are key, especially for homes sold before they even hit the market. Another incredible access point is a realtor’s database of other agents, so before your house comes on the market, they can start telling potential buyers about your listing. Realtors also have access to resources that you might need throughout the listing process. They know the best contractors, stagers, photographers, videographers, inspectors, and lenders, so you’ll have exactly what you need every step of the way – including what you might need for your next home purchase.
There’s someone to handle showings. If you’ve ever sold a home, you know a potential pain point can be showing your home to potential buyers. A real estate agent takes away that headache entirely. They arrange, market, and even attend showings on your behalf. They can also arrange for your home to be staged, so it looks its very best. Finally, your realtor can weed out any offers that aren’t serious, so you don’t have to.
Before hiring a real estate agent, be sure to do your due diligence. Not only should you consider the area market and the time of year, but you should also consider a realtor’s experience, reviews, and success stories. If you’re considering working with our team, be sure to check-out the reviews on our Facebook page. While this is just a snippet of our satisfied clients, you’ll get a feel for why the Wright Clinkscales team can happily help you sell your Atlanta area home.